Guide · 6 min
How the other boards charge — and why we list Zip’s numbers
CPC, slots, seats, credits. Four strategies. One of them belongs on a small US board.
Indeed runs an auction. A free post sits in organic search. Sponsored jobs bid roughly $0.10–$5 per click, often from $5/day. That is cheap to test and vicious when a nurse or software title is hot — the invoice grows with traffic, not with hires.
ZipRecruiter sells a job slot by the month. Unlimited applications. Standard is quoted around $299–$399, Premium $419–$519, Pro $719–$899. About three quarters of Zip’s revenue is this subscription. The rest is performance (TrafficBoost ~$299). The bill is flat. You pay even on a quiet week.
LinkedIn splits the check: a promoted job at about $7–$10/day, and Recruiter seats around $9,000–$11,000 a year. Prices are rarely on the page. You buy the graph, not a listing.
Monster and CareerBuilder merged. Day rates from ~$8, or Monster+ Pro near $299/month plus resume-view credits. Handshake is free for campus posts, Pro about $450. Glassdoor is employer branding, usually quoted with Indeed.
Callboard copies Zip’s slot (Standard $299, Premium $449, Pro $799), keeps Indeed’s honest free/trial post, and treats LinkedIn Recruiter as a kit that points InMail at this board. We do not run a CPC auction. Seekers never pay. The risk we name: we have less traffic than Indeed. The price on the page is the price.